Smartwool

Smartwool is the first outdoor company to produce high-performance ski socks made from merino wool, which revolutionized this category and forever changed the way outdoor enthusiasts view their feet. The Smartwool company manufactures high-quality underwear and sport socks for every sport and activity. Merino wool is the highest quality material that can be offered in this area. Most of the wool from this specially bred breed of sheep comes from Australia and is exported worldwide. With every sustainable company, you can trace not only the country of origin but also the specific farm from which the wool comes. The distinctive feature and also the reason why Smartwool is present in Shooos are its diverse patterns and the quality of its underwear and socks. You won't find patterns like those on Smartwool in any other sock company, not even on Happy Socks. They draw inspiration from active and sports environments. The second reason for choosing Smartwool is durability. The socks withstand incredibly intense use, and even wearing them for multiple days does not result in odor or any negative effects on the socks.